Visitors watch a high-tech presentation on the Audi e-tron concept car. The 10-day Los Angeles Auto Show opened to the public Friday. (Spencer Weiner / Los Angeles Times)
People walk past advertisements on their way into the Los Angeles Convention Center on Friday. (Spencer Weiner / Los Angeles Times)
Visitors pass a poster of the Mercedes-Benz SLS AMG Gullwing. (Spencer Weiner / Los Angeles Times)
William Sanders, 7, in driver’s seat, and friend James Drainer, 9, check out the new Chrysler electric vehicle on the first day of the L.A. Auto Show. (Spencer Weiner / Los Angeles Times)
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Elmer Delgado, 19, behind the wheel, and Manuel Benjamin, 11, examine a Porsche on display. (Spencer Weiner / Los Angeles Times)
Tony Mancini, left, and Jose Silva play a game in the Ford display area. (Spencer Weiner / Los Angeles Times)